“Genderbender”

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Unisex perfumes are having a moment. They may never catch on in mainstream fragrance, but over in the niche market (i.e. generally more adventurous perfume with limited distribution) unisex is the de facto marketing strategy. It may have started with Serge Lutens, who, possibly for artistic reasons, doesn’t distinguish between perfume for men or women*. The rest of niche perfumery followed suit. You’ll hardly ever see any reference to gender on a bottle of niche perfume.

Unisex is fine, but I’m more fascinated by the rare beast that alternates between masculine and feminine. I was reading an article about Chanel‘s new release Boy, composed by Olivier Polge. The author stated that Polge had once again turned out a “genderbender,” the others being Florabotanica and Dior Homme. It caught my attention because I’ve always considered Dior Homme feminine, even though it obviously smells like a dude’s perfume. Dior Homme partakes in a fascinating push and pull of opposites and paradoxes. It smells like a barbershop, yet it’s both powdery and luxurious. It is undoubtedly sweet, but never dopey. It smells great on a woman (I gave some to a friend of mine and she loved it) but it perfectly captures that slinky, fashion wraith that Dior Homme’s then creative director Hedi Slimane loved so well.

At this point you’re probably sick of hearing me drone on about Lyric Man. It’s a rose for men, but there’s nothing terribly new or daring about that; men in the Arabian peninsula adore rose. Lyric Man takes it a step further: it smells like a feminine but behaves like a masculine. That brain breaking sentence aside, while it may seem a little odd at first, wearing it is effortlessly pleasurable. Where most masculines shout, Lyric Man radiates and shimmers. Even the most “masculine” bits (e.g. the woodiness and humid quality) are rendered tenderly. Every time you reach a conclusion on Lyric Man, it changes.

Ultimately, how a perfume behaves is more important than the notes it contains. I have a hard time imagining Montale’s Black Aoud as anything but a masculine. And yet it contains enough rose to make an Estee Lauder diehard recoil. Amouage’s Gold Man is an abstract floral of the old style with cool sheets of clean incense and the volume turned up to 11. A woman could certainly wear it, but its carriage and tone make it a great choice for the guy with a fat wallet and nothing to prove. How something cozies up (or doesn’t) with your own funk is all you need worry about when picking a fragrance, perfume “gender” be damned.

Imagine a power-suited hedge-funder wearing Apres les Ondee. Or your fancy aunt wearing Azzaro Pour Homme. The surprise is half the fun. Perfume has always been a place where people play with gender and expectations. In the 1980s, the gentleman’s foghorn Drakkar Noir was adopted by lesbian culture. One sales associate confessed to me that he has a sizable male clientele who surreptitiously buy a bottle of Montale’s Roses Elixir every year without fail. Wild juxtapositions done right make the component parts seem more interesting. Splash on some No. 5 under your grandpa flannel. Coco would have approved.

*What constitutes feminine or masculine in a fragrance is a massive, and often problematic discussion. I’ll leave the meaning of those descriptors up to the reader. However, you can read a snippet of my take on the conversation here. 

Photo credit

Arabia Felix

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Of all the classic perfume genres orientals are probably the most flexible. Most chypres have that instantly recognizable bitter tang. Fougères smell more or less like something your dad would wear. Florals pile on the requisite flowers and woods the requisite woods. But orientals are a dizzyingly diverse crowd, from spicy/sweet earthbound ambers (e.g Ambre Sultan) to boisterous oddballs like Thierry Mugler’s Angel. Many of them are painfully boring: you smell one, you’ve smelled them all. Orientals are the dance music of the perfume world. Among the bubble-headed dreck and perfunctory crowd pleasers you’ll find a growing list of innovative fragrances using the basic oriental blueprint to achieve wonderfully strange results.

Cartier’s L’Heure Perdue by Matilde Laurent may open with sweet, powdery loveliness, but things get weird quickly. The main accord smells like some combination of balloon rubber and gluey, pulpy paper. In other words, like no natural material I know. And yet the fidelity suggests a top-quality natural material. You’ll also find an overripe fruit smell (à la Amouage’s Lyric Woman) adding a spooky dimension to an already odd fragrance. But while Laurent’s brilliant composition strikes out for brave new territory, it is always comforting. The plush sweetness helps the strangeness go down easily and provides a sturdy backbone on which to hang the more peculiar flourishes.

You can’t talk about orientals without mentioning Serge Lutens. There’s the landmark Ambre Sultan, my favorite straight-up “amber.” And Borneo 1834 which does magical, evocative things with patchouli. The real heart of the collection, however, lies in the mystical and semi-mystical compositions, including La Myrhhe and El Attarine, which practically vibrate with mystery and suggestion. (More on El Attarine in a future post.) The melodies may be simple, but they cast a big shadow.

And then there’s Amouage, purveyors of some of the biggest, loudest and most complex perfumes I know. The majority of the collection falls firmly in oriental territory, but the best examples are so big and ambitious that they transcend the genre entirely. Take the inimitable Ubar. Calling it a floral oriental (which is not inaccurate) is like calling Kanye West a rapper. Like Mr. West, Ubar is decadent, complicated, and loud. But precious few perfumes holding forth at this volume have something so enchanting to say. It’s the smell equivalent of  a shimmering golden sandcrawler, blasting Mahler from top-range speakers. It’s also packing a glorious dose of ambergris: salty, musty, and deliciously skanky. If you’re looking for grand splendor look no further. The prices are steep, but rest assured, there’s nothing else like Amouage on earth.